Introduction to Certified Pre-Owned Program

Introduction to Certified Pre-Owned Program

Brief overview and intro to Certified Pre-Owned Programs offered by many manufacturers.

A Brief History

Certified Pre-Owned programs were created back in the 1990s to help dealerships sell used vehicles coming back from leases. Most of the early CPO programs were from premium brands such as Mercedes-Benz and BMW. However, by the end of the ’90s most manufacturers offered a CPO program, though some were more developed than others.

IntelliChoice handed out the first CPO Award in 2000 and the winner for the best premium program was a tie between Lexus and Jaguar, while the popular winner was Honda. Over the last twelve years of awards IntelliChoice has crowned three different popular winners (Honda, Volkswagen, and MINI) and five different premium winners (Cadillac, Jaguar, Lexus, Lincoln and Volvo).

Photo Gallery: Certified Pre-Owned Program Overview – Automobile Magazine

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Introduction to Certified Pre-Owned Program

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