Report: Acura to be official car of spy agency S.H.I.E.L.D in Thor [w/video]

Filed under: Marketing/Advertising, Videos, Acura

Thor trailer – Click above to watch the video after the jump

Get ready for Marvel Comics and Paramount Pictures to rule commercial time leading up to their new Thor movie that premiers on May 6. The film, which will be followed up with Captain America later this summer, follows two Iron [...]

Today’s Iron Chef Ingredient: Lexus?

Filed under: Etc., Marketing/Advertising, Lexus, Celebrities

Lexus is serious about food. The automaker sponsors Bravo’s popular Top Chef Masters television series, and now it’s decided to form a culinary dream team of its own. The luxury marque has announced the creation of the Lexus Culinary Masters, and its roster is filled with world-renowned restaurateurs and a [...]

Ta-dah! Choking trucker saved when high-speed crash dislodges fruit

Filed under: Truck, Etc., Safety, Work

A serious accident likely saved a trucker’s life Tuesday near Reading, Pennsylvania. Richard Paylor, 55, of Bucks County, was reportedly eating an apple behind the wheel of his tractor-trailer when a piece of the fruit got lodged in his throat, causing him to choke. According to the Reading Eagle, Paylor [...]

Report: Supercross champ James Stewart arrested for impersonating police officer

Filed under: Motorsports, Truck, Etc., Government/Legal, Toyota, Motorcycle, Celebrities

James “Bubba” Stewart, Jr., two-time AMA Supercross champion, was reportedly arrested in Osceola County, Florida on Monday night on charges of impersonating a police officer. Stewart allegedly approached a car on State Road 417 in his 2008 Toyota Tundra and turned on a set of red-and-blue flashing [...]

Video: Australian safety council urges you to slow down… naturally

Filed under: Government/Legal, Marketing/Advertising, Safety, Videos

“Enjoy The Ride” PSA – Click above to watch the video after the jump

Remember the Embrace Life PSA that urged auto occupants to use their safety belts? It’s a beautiful safety ad with a very powerful message. The Road Safety Council of Western Australia must have been watching, because they’ve [...]